January 13, 2021

Gerson & Gerson Partners with DeSL

by DeSL in News

Gerson & Gerson implements Digital Transformation package

Gerson and Gerson logoGerson & Gerson partners with Discover e-Solutions (DeSL) to greatly improve accuracy through the implementation of DeSL’s Digital Transformation PLM Essentials package.

Founded in 1935, Gerson & Gerson is a family owned fashion brand, specializing in girl’s apparel. With its sights fixed on moving towards the future, Gerson & Gerson set out to partner with a software vendor offering a configurable solution to meet their specific needs.

In order to survive in a post COVID-19 era, brands must fundamentally change business operations towards a digital approach, which is exactly what Gerson & Gerson did. When asking Barbara Zeins, President at Gerson & Gerson, why she chose DeSL she said, “If the past 9 months have taught us anything, it is that accurate information is the heart of our business and that our success depends on everyone having access to it.” Zeins goes on to explain, “While a technology spend was not really on our radar in what has been an extremely challenging year, DeSL’s configurable software hits most of our long-standing pain points and promises to reduce waste, improve speed, and allow tracking of remote teamwork with a high degree of accuracy. The entire product development team at Gerson & Gerson is excited to get started!

DeSL’s Essentials package includes, PLM, Ai Plug-In, PO Management and 3D integration features. This package is one of three digital transformation packages DeSL offers in addition to the standalone modules.

DeSL looks forward to the continuous long-term partnership with Gerson & Gerson and is committed to supporting the brand’s successful implementation. To learn more request a demo with a DeSL representative.

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About Gerson & Gerson

Family owned since 1935, Gerson & Gerson has been bringing the joy of a new dress to girls around the world. To this day, they adhere to their founder’s philosophy: Make the best product possible, never sacrifice quality and maintain affordable prices. The company’s goal is to make daughters and girls everywhere feel beautiful, whimsical and above all confident.

www.gersonandgerson.com