Color Lifecycle Management™ (CLM) represents a brand new paradigm in global enterprise colour management. Colour is one of the key decision-making criterion when consumers select products to purchase. Traditionally, enterprise solutions such as ERP and PLM treat colour as a simple attribute of a product and do not provide the management or scientific tools to ensure that a selected colour is what will be delivered. DeSL’s CLM solution resolves this issue, enabling real-time communication of colour concept and specification, between brand, agent, and mill.
CLM starts with ensuring that the appropriate colour is selected from the outset and manages all aspects of development, collaboration, and quality assurance right through to product final sale, either in store or on a website.